What should you do next after the entire website is deindexed?

Why was the website completely deindexed?

1. Content quality issues

   • If a website contains a large amount of low-quality content, duplicate content, or automatically generated content, Google may deem the entire website of low value and thus deindex it.

2. Serious technical problems

   • robots.txt blocks all pages

   • noindexThe tag was incorrectly set across the entire site.

   • The server frequently returns 5xx errors or the website is inaccessible for extended periods.

3. Security Question

   • Websites that are hacked, infected with malware, or contain phishing content can also lead to Google removing them from its index.

4. Manual operation penalty

   • If a website violates Google's quality guidelines (such as buying spam links, over-optimization, or publishing spam ads), Google may manually demote it or even remove it from the index.

What to do after a website is deindexed

1. Thorough investigation of website issues

   • Content inspection : Remove or improve low-quality, duplicate, or thin content.

   • Technical checks : Confirmed robots.txtthat no crawling was blocked, confirmed that the entire site was not being accessed noindex, and checked server logs to ensure the website is stable and accessible.

   • Security check : Use a security scanning tool (such as Sucuri SiteCheck) to check for hacking or the presence of malware.

2. Improve website content quality

   • Optimize existing articles to ensure that each piece of content is unique, valuable, and matches the user's search intent.

   • Increase original, long-tail, and high-quality content.

3. Clean up low-quality or spam backlinks

   • Use Google Search Console, Ahrefs, or SEMrush to check your website's backlinks.

   • Disavow spam links to prevent negative SEO.

4. Submit the website for re-review

   • If it was a manual penalty, you can submit a request for a re-review in the Google Search Console.

   • After ensuring the website issues are fixed, submit a sitemap via Google Search Console to expedite recracking.

5. Building Trust and Authority

   • Obtain high-quality organic backlinks.

   • Increase social media exposure and industry partnerships to enhance the website's authority.

Can SEO give a website a new lease on life?

The answer is yes , but only if the website thoroughly fixes the issues, improves content and technical quality, and adheres to white-hat SEO principles.
Regaining indexing and rankings can take weeks to months, depending on the severity of the website problems and the thoroughness of the fixes.

Summarize

• A website being deindexed is usually due to content, technical, security, or manual penalties.

• Fixing the problem is the first step, encompassing technical, content, and security aspects.

• Submitting for re-review and improving trust levels are key steps.

• With a thorough overhaul, SEO can still help a website regain indexing and ranking.